Home / vs Hootsuite

Scheduling is one part of it.

Hootsuite is a social media management tool, and a mature one. We are the wider system the posts are only one output of.

Get your free System Score Book a 20-minute call
What you are comparing

The published numbers, as at 27 August 2026.

Hootsuite Standard is $99 per user per month billed annually, covering up to 10 social accounts. Professional is $199 per user per month and Advanced is $399 per user per month, both with unlimited accounts. Enterprise is quoted individually.

We are £299 a month on a 24-month term, or £329 on 12 months, with a one-off onboarding fee, and we do not charge per user.

The per-user model is the thing to watch. Hootsuite prices per seat, so a three-person team on Professional is three times the headline. Our price does not move with headcount. Prices were checked against the vendor’s own published pricing page on 27 August 2026 and are quoted in the currency they publish. Vendors change pricing without notice, so check theirs before deciding.

Point by point

Where each one is genuinely stronger.

Hootsuite is stronger on social depth

Listening, monitoring streams, approval workflows and social analytics are more mature than ours. For a social team running large-scale listening, that matters.

Hootsuite is stronger on team workflow

Multi-stage approvals and role permissions are built for organisations with a dedicated social function.

We produce the content

Scheduling assumes you already have posts. Our subscription includes AI ad creative and video, so the calendar is filled rather than waiting on you.

We answer the messages

A unified inbox with a 24/7 AI receptionist covering DMs, WhatsApp, email, forms and missed calls, replying and booking rather than only surfacing.

We connect social to the pipeline

Posts, replies, leads and bookings sit on one customer record with the CRM, so a DM that becomes a booking is traceable.

We do not price per seat

Adding a team member does not change your bill.

How it starts

A free System Score, before you spend anything.

We run a free audit of how your social currently runs. Who produces the content, how fast DMs and comments get answered, whether anything downstream of a post is tracked, and what you pay per seat today.

You get a clear breakdown of what's working, what's leaking, and what it would cost to fix. Takes about 20 minutes on a video call. No obligation, and you keep the findings either way.

If you want us to build it, plans start at £299/month on a 24-month term (£329 on 12 months) plus a one-off onboarding fee that covers the actual build work.

Get your free System Score See full pricing
Straight answers

Straight answers about this comparison.

When is Hootsuite the better choice?

When you have a social media team who need listening, monitoring streams and multi-stage approvals, and you already have people producing the content. Hootsuite does that job well and we are not trying to replace it for those teams.

When are we the better choice?

When nobody is producing the content, or when DMs and comments go unanswered because there is no one watching the inbox. A scheduler cannot fix an empty calendar or an unanswered message.

Is this a fair price comparison?

Only if you compare scope. Hootsuite Standard at $99 per user is cheaper than us for scheduling alone. It becomes a different comparison once you add a creative source, an answering service and a CRM, which is what our price covers.

How many channels do you support?

Eight stable channels: Meta, which is Facebook and Instagram, TikTok, YouTube covering Shorts and long-form, X, LinkedIn for both pages and personal, Pinterest and Threads. Bluesky is early access with manual scheduling only.

Can it reply to DMs, not just post?

Yes. DMs, comments and mentions arrive in one inbox and can be answered automatically using your brand voice rules, with one-tap handoff to a human at any point.

Can we use both?

You can, though the overlap is large. If you keep Hootsuite for listening, we would usually suggest not paying us for scheduling as well.

How much does it cost?

Plans start at £299 a month on a 24-month term, or £329 on 12 months, plus a one-off onboarding fee that covers the build work. Full detail is on our pricing page.

Are these prices current?

Prices were checked against the vendor’s own published pricing page on 27 August 2026 and are quoted in the currency they publish. Vendors change pricing without notice, so check theirs before deciding.

Find out what your social is actually costing.

Free System Score. 20 minutes. No obligation.

Get your free System Score Book a call