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The cheapest income to recover is already yours.

Small charities leak where it costs least to fix. Ad Grant, welcome journeys, Gift Aid, lapsed donors.

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The problem

One overstretched person runs comms.

Small charities leak income where it is cheapest to fix. The Google Ad Grant sits underused. Welcome journeys do not exist. Gift Aid goes unclaimed. Lapsed donors are never re-contacted.

None of that is a strategy problem. It is a capacity problem, because one overstretched person runs comms alongside everything else.

Each of those leaks is recoverable income from supporters you already have, which makes them cheaper to fix than any new acquisition campaign.

What we do

ImpactFlow — fix the leaks first.

Supporter welcome journeys

A proper first ninety days for every new supporter, sent automatically instead of when someone has time.

Gift Aid chasing

Declarations chased and record-keeping supported, so claimable income stops going unclaimed.

Lapsed-donor reactivation

Supporters who quietly stopped giving are re-contacted with a reason to come back.

Google Ad Grant landing pages

Grant setup is included in onboarding, with landing pages built to actually use the allowance.

Donation pages and event ticketing

Both handled in the same system, so donations and events stop living in separate tools.

Two appeal films per year

Included in the plan, produced with you for your two biggest moments.

How it starts

A free System Score, before you spend anything.

We run a free audit of where income is leaking. Whether the Ad Grant is being used, what happens after someone first gives, how Gift Aid is captured, and how long lapsed donors go uncontacted.

You get a clear breakdown of what's working, what's leaking, and what it would cost to fix. Takes about 20 minutes on a video call. No obligation, and you keep the findings either way.

If you want us to build it, plans start at £299/month on a 24-month term (£329 on 12 months) plus a one-off onboarding fee that covers the actual build work.

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Straight answers

What charities ask us.

Is there a discount for charities?

Yes. Registered UK charities get a non-profit rate. We verify against the Charity Commission public register before it is applied.

Will the tone be too salesy?

No. Copy is written cause-led rather than commercial, and you approve everything before it sends.

How does this fit fundraising regulation?

It is run to the Fundraising Regulator’s Code of Fundraising Practice, and Gift Aid record-keeping is supported. You retain oversight of what is published.

We already have a CRM.

Fine. We build around it. The gap being closed is the journeys that never run, not the database you already use.

What about supporter data?

We are a UK company, registered in England and Wales as Autonomous AI Ltd, company number 17102156. Data is handled under UK GDPR, and we set out what we hold and why in our privacy policy.

How much does it cost?

Plans start at £299 a month on a 24-month term, or £329 on 12 months, plus a one-off onboarding fee that covers the build work. Full detail is on our pricing page.

How long until it is running?

Every plan starts with a real build. Specialist work configuring your call handling, diary, reminders and follow-ups before anything goes live. That is what the onboarding fee pays for. Software on its own does not answer your phone.

What if it does not work for us?

Start with the free audit. If the numbers do not justify it, we will say so rather than sell you a system you do not need.

Find out what is going unclaimed.

Free System Score. 20 minutes. No obligation.

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